The Fortune 500 issue hails Bob on his commitment to staying at the forefront of technology. “Iger’s legacy at Disney will always include his plays for intellectual property: He bought Pixar, Marvel Entertainment and Lucasfilm,” author Erin Griffiths writes in the article. “But in 2013, he made a bold play for digital-first content, paying almost $1 billion for Maker Studios, a multi-channel network which runs a number of popular YouTube channels. Beyond his M&A efforts, Iger will be personally involved in Disney’s new startup accelerator, which will seek to infuse the organization with an entrepreneurial spirit.”
At Disney, technology has always been integral to reaching audiences around the world. The Fortune 500 ranking is a reflection of Bob’s strategic focus on embracing and driving innovative technology, which—along with creativity and global growth—is one of the three key priorities he has set for The Walt Disney Company.